8 Forgotten Candy Bars That Deserve a Second Chance: Sweet Treats Ready for a Comeback

There’s something nostalgic about the candy bars of the past, especially those from the 1960s, 1970s, and 1980s.

You may remember the thrill of unwrapping a caramel-filled treat or a chocolate bar with a unique twist, only to find that they have since disappeared from store shelves.

Why should these forgotten delights make a return? Maybe it’s their unique flavors or the memories they evoke that set them apart from the current market.

As you read on, think about how these candy bars brought joy to so many lives and how they could very well do the same today.

1) Clark Bar

Clark Bar is a classic you might remember from the 1960s, 1970s, and 1980s.

Made with a crunchy peanut butter center covered in milk chocolate, it’s hard to forget the unique taste.

These bars were originally created in the late 1800s but really hit their stride in the mid-20th century.

They were popular among kids and adults alike.

Clark Bars were even used as rations for soldiers during World War I. If that doesn’t say something about their staying power, what does?

Despite changing hands among different candy companies, the Clark Bar has remained a beloved treat.

It fills a special place in the candy world, especially for those who crave a mix of chocolate and peanut butter.

If you ever come across one today, it’s definitely worth picking up.

You might just find yourself transported back to your childhood with that first bite.

2) Bar None

You might remember Bar None from the 1980s.

It was launched by Hershey’s in 1987.

This candy bar aimed to be like no other.

It had layers of wafer, chocolate, and peanuts.

The mix of textures made it a unique treat.

Bar None quickly became a favorite for many kids and adults.

Yet, in 1992, Hershey’s changed the recipe.

They added caramel and split the bar into two.

This change confused fans and hurt its popularity.

By 1997, Hershey’s decided to discontinue Bar None.

Many people still miss the original version.

There’s even a company trying to bring it back using the first recipe.

You can find these bars online, but they’re not as common as they once were.

Wouldn’t it be great to see Bar None on store shelves again?

3) Marathon Bar

The Marathon Bar was an iconic candy from the 1970s and early 1980s.

It was famous for its long, braided caramel covered in milk chocolate.

You might remember this candy bar as being 8 inches long, which made it stand out from the rest.

The bright red wrapper even had ruler marks to show off its impressive size.

Eating a Marathon Bar was a bit of a challenge because it was so chewy.

It wasn’t something you could finish quickly.

Sadly, the Marathon Bar was discontinued in 1981.

Fans loved it, but it couldn’t compete financially with other chocolate bars.

Today’s Curly Wurly bar is considered a good substitute, but those who had the original know there’s nothing quite like the Marathon Bar.

4) PB Max

PB Max was something special.

Introduced by Mars in 1989, it had a delicious mix of creamy peanut butter, crunchy cookie, and milk chocolate.

You might remember its brief but tasty run.

This candy bar lasted a few years before disappearing in the early 1990s.

The official reason for its discontinuation remains unclear.

Some say the Mars family wasn’t fond of peanut butter, leading to its demise.

Despite its short-lived presence, PB Max made a big impact.

Its mix of textures and flavors left fans wanting more.

You may still find former PB Max lovers reminiscing about it online.

It’s one of those candies that people feel nostalgic about, longing for its return.

For many, it was the perfect snack to grab when you needed a sweet, satisfying treat.

5) Seven Up Bar

The Seven Up Bar was a unique treat introduced in the 1930s.

It had seven different filled chambers, each with its own flavor.

Popular fillings included coconut, butterscotch caramel, buttercream, fudge, mint, cherry cream, and orange jelly.

You could think of it as a box of chocolates in a single bar.

This made every bite a new experience.

The idea behind Seven Up was to give you a variety of flavors without needing multiple candies.

This made it fun and exciting to eat, especially for kids.

Imagine biting into one chamber and getting a burst of cherry, then the next bite giving you a taste of fudge.

Despite its popularity, the Seven Up Bar was discontinued in 1979.

Many people still remember it fondly and wish it would come back.

If you liked surprises and a mix of flavors, this was the candy bar for you.

6) Milkshake Bar

Milkshake Bars were a hit from the 1930s to the early 1950s.

Even though they were gone by the time the 1960s arrived, their legacy lived on.

They had a rich chocolatey taste that people loved.

Made by Hollywood Brands, these bars were popular in different markets and even competed against big names like Hershey’s.

If you were a fan of creamy, nougat-filled chocolate, the Milkshake Bar was your go-to treat.

The bar was unique because it mimicked the taste of a classic milkshake, making it unlike any other candy at the time.

Though long gone, many still remember the Milkshake Bar fondly.

It’s one of those candies you wish you could bring back just for a taste of nostalgia.

A revival of the Milkshake Bar could be exciting.

Imagine biting into that nougat center covered in milk chocolate.

It would be a sweet blast from the past for both old fans and new candy lovers.

7) Sky Bar

If you loved candy in the 1960s, 1970s, or 1980s, you probably remember the Sky Bar.

This unique treat, created by the New England Confectionery Company (NECCO), was introduced in 1938.

What made Sky Bar stand out was its four distinct fillings: caramel, vanilla, peanut, and fudge.

Sky Bars offered a little bit of everything.

Each section of the bar held a different filling, so you got a variety of flavors in one candy.

This was pretty rare for candy bars at the time and made it a hit with those who enjoyed variety.

Though NECCO eventually faced hard times and shut down, Sky Bar found a second chance.

A passionate candy maker in Massachusetts brought it back to store shelves.

You can find Sky Bar once again and revisit a sweet memory from decades ago.

If you missed out on Sky Bar back then, now’s your chance to experience the taste.

Whether you’re feeling nostalgic or just curious, Sky Bar is definitely worth a try.

8) Choco’Lite

In the 1970s, Choco’Lite was a candy bar that stood out.

Made by Nestlé, it featured big, thick bites of light and creamy chocolate packed with crispy chips.

This gave it a unique texture that was both bubbly and crunchy, setting it apart from other chocolate bars of the time.

The bar had a bubbly texture inside, similar to Aero bars, but what made it special were the crispy chips.

These added an extra crunch that made each bite interesting.

Honey was also a key ingredient, adding a sweet touch to the chocolate.

Despite its popularity, Choco’Lite was discontinued by 1982.

For candy enthusiasts, it remains a nostalgic treat from the past.

The combination of airy chocolate and crispy bits created an experience that was hard to forget.

You might reminisce about peeling back the wrapper and biting into those light, airy bites that dissolved on your tongue.

It’s one of those treats that you wish could make a comeback to relive those sweet moments from the 70s and early 80s.

The Evolution of Candy Bars

Candy bars have come a long way since their inception, changing with the times and often reflecting societal trends and technological advancements.

Here’s a breakdown of the journey candy bars have taken, from their humble beginnings to the present day.

The Early Days of Candy Bars

In the late 1800s and early 1900s, candy bars started gaining popularity.

Fry’s Chocolate Cream, introduced in 1866, is one of the oldest candy bars still available today.

It featured a creamy cocoa paste encased in a hardened chocolate shell.

This early period saw simple recipes focusing on straightforward chocolate flavors.

Candy bars during this time were often handmade and less refined.

With limited ingredients and simpler processes, the focus was on making the chocolate bars readily available and affordable for everyone.

The Golden Era of Confectionery

The 1960s through the 1980s are often considered the golden era of candy bars.

This period saw the introduction of many iconic treats.

PB Max, released in 1989, combined creamy peanut butter with crunchy cookie pieces, all covered in milk chocolate.

It was a big hit but didn’t last long due to the Mars family’s dislike for peanut butter.

Hershey’s S’mores, launched in the early 2000s but channeling the spirit of older marshmallow-chocolate combinations, aimed to bring the campfire favorite into a convenient bar format.

Layers of marshmallow and graham crackers were covered in Hershey’s milk chocolate.

These decades also saw a greater variety of flavors and textures, catering to changing consumer tastes.

Experimentation with ingredients like caramel, nougat, and peanut butter became common, leading to many long-lasting favorites.

Modern Candy Bar Trends

Today, candy bars continue to evolve with trends emphasizing health and sustainability.

Brands now experiment with organic ingredients, lower sugar content, and eco-friendly packaging.

There’s also a resurgence of retro candy bars, rekindling nostalgic memories and introducing them to new generations.

While the classic flavors remain popular, there’s an increasing demand for unique and exotic combinations.

Innovations like dark chocolate with sea salt or chocolate mixed with superfoods reflect modern consumers’ desire for indulgence without guilt.

Manufacturers also focus on smaller portion sizes to cater to health-conscious consumers, ensuring that these sweet treats can be enjoyed responsibly.

Why These Candy Bars Disappeared

During the 1960s, 1970s, and 1980s, many popular candy bars vanished from store shelves.

Some of these disappearances were due to changing tastes, while others fell victim to tough market competition.

Changing Tastes

Over the years, people’s preferences for sweets have evolved.

For instance, in the 1960s and 1970s, nougat and caramel bars were all the rage.

But as time went on, the trend shifted towards candies with new and unique flavors.

One notable example was Hershey’s S’mores.

Launched in the early 2000s, this treat tried to capture the essence of a campfire s’more.

Unfortunately, it never quite found its audience.

Similarly, products like PB Max were introduced in the late 1980s with rich peanut butter and cookie combinations.

Even though they had a strong following, tastes shifted away from their particular flavor profile.

The transient nature of candy preferences means what once was popular can quickly become obsolete, as candy makers constantly adapt to new consumer demands.

Market Competition

Market competition played a huge role in the disappearance of many beloved candy bars.

Large companies like Hershey’s and Mars often dominate the market, pushing out smaller or less successful products.

Take PowerHouse Punch for example.

It had a good run but faced stiff competition from other candy bars with more aggressive marketing campaigns and larger budgets.

Another case is the bar M&M Mars created to rival Reese’s Peanut Butter Cups.

Despite being a solid product, it couldn’t gain a foothold against the established brand.

When a product can’t keep up with its competitors, it often gets discontinued.

Companies need to make room for new innovations that might have a better chance of success in a crowded marketplace.

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